What are EPOS systems and how do they work?
EPOS or POS is an acronym for (electronic) point of sale.
It’s commonly referred to as a till point where customers can pay for physical
items, make orders or pay for a service.
EPOS systems are very flexible and depending on business types they can
be adapted to suit business requirements.
Most companies introduce EPOS systems for restaurants
to aid mainstream operations to help increase profit margins – they are even
able to help with end of year accounts. The vast number of options available
from iPad or could based systems to complete solutions means that there is a
lot of choice but also a lot of confusion over which EPOS system the right one
for your business.
When researching an EPOS System, it’s vital to consider your
business as it stands now and where you plan for it to go – ensuring you find a
system to work for you both in the short and long term. At Merchant Advice
Service, clients across various industries often ask what to look for in a EPOS
system. There are a number of considerations, so we have broken down the most
important to make it as simple as possible.
Back Office
Information is power when it comes to creating or growing a
company and having simple reporting and back office systems at your fingertips
can save time, and therefore money for businesses. More recently, the
development of EPOS systems has meant access to real-time statistics such as
sales and employee performance, stock levels and retention has revolutionised
the way companies operate.
Whether it’s cloud based or a physical system, you can
access information from anywhere in the world – if needed.
Security
Implementing a POS system that is safe and secure should be
paramount. A secure system reduces risk of theft but, more crucially,
confidential business or customer information.
For larger corporations, systems with staff pins or swipe
cards enables businesses to restrict or monitor access to provide both
accountability and peace of mind for business owners.
Customers
Making a purchase or transaction as smooth as possible is a
big factor when it comes to business retention and positive customer
reviews.Whether you are adding clients to a database or emailing receipts for
their ease, an efficient process – quick and simple – is a must.
If the customer is providing you with data or money for
goods or services, the value exchange needs to be measured in cost and time as
they are both important.
Staff
Installing a functional and easy to use system means the
likelihood of buy-in from staff increases. These systems can link each staff member
with a sale to reward top performing staff members.
Acknowledging and rewarding staff with discounts and
incentives encourages hard work all round. Some EPOS also have the ability for
staff to clock in and out making payroll an easier task too.
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Payment Apps
Industry solutions
When it comes to choosing an EPOS system a major
consideration is to ensure it’s industry specific. This will save you money and
time in the long run. At Merchant Advice Service, we specialise in industry-led
solutions, and these tend to fall under two categories;
RETAIL
From large chain retailer to independent boutiques such as
jewellers, car trade, hairdressers and beauty salons – our experience is
widespread and knowledge is vast.
Retail Systems can be tailored to suit individual business
needs. Stock lists can be uploaded, barcode systems can monitor stock levels,
orders can be generated and invoices printed. Customer information can be
stored on some EPOS systems and loyalty points rewarded if requested.
HOSPITALITY
From bars, restaurants and gyms to hotels, B&B’s and
cafes. These systems work alongside booking systems in restaurants or deposits
for personal training sessions at the gym. They can even be integrated with
websites and apps when making online reservations at a hotel.
EPOS systems also prompt staff to up-sell products or
services and can send orders through to kitchens automatically, reducing the
scope for error or misplaced orders. EPOS systems also enable bills to be split
between customers, and reward systems can be set up as part of loyalty schemes.
Discounts for grouped items, i.e. meal deals, cocktail ingredients, or weekly
special offers can be installed too. There is room to trial and error EPOS
systems within the hospitality sector, which can then be modified to suit your
business model.
Depending on the size and nature of your business you may
wish to explore a variety of options in relation to your EPOS/POS hardware.
iPad and android solutions are popular for smaller
businesses, or pop up shops. Many of these now have the same software as static
and complete solutions. These can be used alongside barcode readers and cash
draws as well as some chip and pin devices. However, if you wish to have
something a little more substantial that will be used by numerous members of
staff this may not be the most suitable option.
Complete solutions are much larger and will be the type you
often come across in restaurants, shops and cafes. High quality systems use the
same software but if you want one or more till points at your premises the
complete EPOS solution is better suited. Built to last, the hardware can stand
the busy day-to-day operations across industries. There is also an option to
have client facing till screens, which appeals to businesses primarily in the
retail and hospitality sector.
The Merchant Advice Service team are very experienced at
dealing with requests for EPOS system installations and switch-overs. Speak to
our friendly team today to discuss the options available to you Our completely
impartial, free and honest quoting system will help you decide what’s right for
your business now and in the future.
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