What is EPOS?
Few acronyms should make more
sense to any retailer or shopkeeper than "EPOS". As the final point
of contact between the business and the customer, the point of sale is where
revenue is ultimately made and collected. But in a day and age where business
has gone digital and connected, an electronic point of sale is worth more than
the sum of its (many) parts, and comes with added benefits compared to the
payment counters of yore, which has led many of their users to brand them
"intelligent points of sale".
What is EPOS?
What is EPOS ? Basics
As far as commerce is concerned,
definitions of EPOS may slightly vary.
1) Common definition
Although many unrelated concepts
and organizations share this acronym, it should be clear in the business sphere
that EPOS stands for Electronic Point of Sale.
The most common definition, which
will be used in the rest of this guide, refers to a computerized, connected,
self-contained point of sale with all the necessary equipment to process
purchased items, retrieve their respective prices, accept various payment
methods and coupons, compute and issue a legitimate invoice.
2) Alternate definitions
Some industry publications may
restrict the definition in various ways.
EPOS can therefore refer to :
• A fully-automatic,
customer-operated point of sale which does not require the intervention of a
checkout assistant;
• A purely virtual point of sale used
on an e-commerce website;
What is hospitality EPOS systems?
Components
A full hospitality EPOS systemsuk does consist of several pieces of equipment.
1) Item processing
In order to retrieve and display
the price of the purchased item, an EPOS needs
• A barcode scanner,
• A terminal, which is basically
a small PC with touch or non-touch enabled display,
• A scale.
2) Item payment
• Payment terminal or PDQ
terminal,
• Swipe card reader,
• Cash drawer,
• Receipt printer.
Most importantly, an EPOS will
not work without dedicated, industry-specific EPOS software.
What is EPOS ? Benefits
EPOS is not only the physical
place where goods are paid for, and payment collected. As a connected system,
it allows for many benefits compared to traditional checkout counters.
1) Stock Management
Companies and shopkeepers need to
make sure they are operating with the minimum amount of stock, and at the same
time ensure products are available and delivered to the customer quickly.
At each checkout, the EPOS will
coordinate the inventory data, removing the purchased item from stock records,
and triggering appropriate replenishment alerts when needed. Also, because the
system is connected with the pricing database, it will always be up-to-date and
fewer pricing errors will be deplored. With an EPOS, business owners can look
forward to less stock and higher profits.
2) Reporting
EPOS can be seen as a permanent
tool for real-time retail audit, as it offers loads of data related to stocks,
but also turnover, profits, and other financial information. Such readily
available, always up-to-date information allows for advanced predictive
modelling.
3) CRM
Connected with the company's CRM,
an EPOS may include personalized customer experience, as it can handle coupon
or loyalty card redemption, specific customer data collection and management
(like the printing of personalized invoices with specific coupons).
4) Industry-specific developments
Finally, the fact that an EPOS
needs EPOS software to operate, means that several programs can be fine-tuned
to best adapt it to specific industry needs. EPOS will differ, whether they are
prepared to be used as retail EPOS systems, or café, restaurant EPOS.
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